What Elon’s Twitter Mess Can Teach Flutter Designers About Product

With 75 percent of remaining Twitter employees saying no to Elon’s latest ultimatum and Elon locking office doors until after the weekend; it seems that this is the time to cover the product lessons that Elon is teaching us. Unfortunately, for Elon and Twitter is what not to do rather than do in the form of developing a product.

Let’s start with the vision of Twitter that the founders of Twitter had, and Elon Musk’s vision.

Competing Visions

Twitter’s core was citizen journalists and verified journalists and being responsible enough to guide the conversation in what was allowed and not allowed as far as hate speech and misinformation. Notice that this vision had two groups of consumers sharing some commonality, i.e. the citizen journalists and the advertisers.

Elon’s visions are somewhat different in that he wanted both citizen journalist and journalist equal, but taking out the power of advertisers to dictate the conversation. Subtract political emotion out of the equation and let’s look at the differences.

Given the gulf between the two visions and the product consumers already trained to the founding vision and not the new Elon vision, this demands tact on Elon’s part to invite and pied-piper sell that updated…